Whilst a relatively new product area for Primafruit, we have quickly established ourselves as a strong source of bananas for the UK market and have seen fast growth in this area of our business.
We are pleased to support the Fairtrade movement, and all of the fruit we supply is sourced from Fairtrade farms. Once unloaded from the reefer vessel, our bananas are ripened in modern facilities at Bishops Stortford, under expert supervision. On reaching the specified colour level they are packed and despatched to our retailer. We work with key growers, and have also identified key contingency growers to maintain a consistent quality of supply and volume, and to counter any weather or logistical issues that may threaten supply from time to time.